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Briefs by JOK

A friend sent this image via a group chat. It's briefs by this brand called JOK. I laughed like an idiot when I saw it.

How the hell does this work?! I searched online and this isn't the only design that they have. Here's two more...

I've always thought zips and this region never goes hand in hand. Maybe I'm wrong. Would you buy this?


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